Investor’s Toolkit: Key Ratios for Assessing MediaAlpha Inc (MAX)’s Performance

Kevin Freeman

For those aiming to surpass market returns, the art of stock picking is crucial. Making wise choices in stocks can greatly enhance your overall wealth.

MediaAlpha Inc (NYSE: MAX) closed the day trading at $13.5 up 1.12% from the previous closing price of $13.35. In other words, the price has increased by $1.12 from its previous closing price. On the day, 0.75 million shares were traded. MAX stock price reached its highest trading level at $13.715 during the session, while it also had its lowest trading level at $13.1057.

Ratios:

For a better understanding of MAX, let’s look at its different ratios. It provided that stocks Price–to–Cash (P/C) ratio for the trailing twelve months (TTM) is standing at 12.16 whereas its Price-to-Free Cash Flow (P/FCF) for the term is 10.09. For the most recent quarter (mrq), Quick Ratio is recorded 1.08 and its Current Ratio is at 1.08.

On August 20, 2024, Goldman started tracking the stock assigning a Buy rating and target price of $20.

TD Cowen Downgraded its Buy to Hold on June 26, 2024, whereas the target price for the stock was revised from $19 to $13.

Insider Transactions:

The insider trade also gives investors a glimpse into the future direction of stock prices, which can be beneficial to investors. A recent insider transaction in this stock occurred on Aug 15 ’25 when Yeh Kuanling Amy sold 6,000 shares for $10.20 per share. The transaction valued at 61,172 led to the insider holds 399,347 shares of the business.

Yeh Kuanling Amy bought 6,000 shares of MAX for $61,172 on Aug 15 ’25. On Aug 12 ’25, another insider, VRABECK KATHY P, who serves as the Director of the company, bought 31,000 shares for $9.60 each. As a result, the insider paid 297,575 and bolstered with 129,657 shares of the company.

Valuation Measures:

Investors should consider key stock statistics when deciding whether to invest or divest. In the wake of the recent closing price, MAX now has a Market Capitalization of 885802496 and an Enterprise Value of 848549760. For the stock, the TTM Price-to-Sale (P/S) ratio is 0.78. Its current Enterprise Value per Revenue stands at 0.756 whereas that against EBITDA is 9.745.

Stock Price History:

The Beta on a monthly basis for MAX is 1.20, which has changed by 0.14005125 over the last 52 weeks, in comparison to a change of 0.13367426 over the same period for the S&P500. Over the past 52 weeks, MAX has reached a high of $13.85, while it has fallen to a 52-week low of $7.33. The 50-Day Moving Average of the stock is 14.68%, while the 200-Day Moving Average is calculated to be 28.14%.

Shares Statistics:

Over the past 3-months, MAX traded about 619.44K shares per day on average, while over the past 10 days, MAX traded about 710140 shares per day. A total of 56.87M shares are outstanding, with a floating share count of 30.27M. Insiders hold about 46.78% of the company’s shares, while institutions hold 52.82% stake in the company. Shares short for MAX as of 1760486400 were 2381891 with a Short Ratio of 3.85, compared to 1757894400 on 1820779. Therefore, it implies a Short% of Shares Outstanding of 2381891 and a Short% of Float of 6.92.

Earnings Estimates

Current recommendations for the stock of the company come from 2.0 analysts. The consensus estimate for the next quarter is $0.22, with high estimates of $0.25 and low estimates of $0.2.

Analysts are recommending an EPS of between $1.76 and $1.53 for the fiscal current year, implying an average EPS of $1.65. EPS for the following year is $1.38, with 3.0 analysts recommending between $1.85 and $0.79.

Revenue Estimates

6 analysts predict $296.92M in revenue for. The current quarter. It ranges from a high estimate of $301M to a low estimate of $290.6M. As of. The current estimate, MediaAlpha Inc’s year-ago sales were $300.65MFor the next quarter, 6 analysts are estimating revenue of $278.87M. There is a high estimate of $295.79M for the next quarter, whereas the lowest estimate is $247.77M.

A total of 6 analysts have provided revenue estimates for MAX’s current fiscal year. The highest revenue estimate was $1.12B, while the lowest revenue estimate was $1.11B, resulting in an average revenue estimate of $1.12B. In the same quarter a year ago, actual revenue was $864.7MBased on 7 analysts’ estimates, the company’s revenue will be $1.23B in the next fiscal year. The high estimate is $1.29B and the low estimate is $1.16B.

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