Investors aiming for above-average returns often turn to the practice of stock picking. Skillful choices in individual stocks can be a catalyst for substantial wealth growth.
The closing price of Roku Inc (NASDAQ: ROKU) was $88.8 for the day, down -3.82% from the previous closing price of $92.33. In other words, the price has decreased by -$3.82 from its previous closing price. On the day, 3.43 million shares were traded. ROKU stock price reached its highest trading level at $92.4899 during the session, while it also had its lowest trading level at $88.65.
Ratios:
Our analysis of ROKU’s different ratios will help us gain a deeper understanding of the company. It provided that stocks Price–to–Cash (P/C) ratio for the trailing twelve months (TTM) is standing at 5.81 whereas its Price-to-Free Cash Flow (P/FCF) for the term is 50.05. For the most recent quarter (mrq), Quick Ratio is recorded 2.74 and its Current Ratio is at 2.84. In the meantime, Its Debt-to-Equity ratio is 0.22 whereas as Long-Term Debt/Eq ratio is at 0.19.
Upgrades & Downgrades
In addition, analysts’ ratings and any changes thereto give investors an idea of the stock’s future direction. In the most recent recommendation for this company, Pivotal Research Group on August 01, 2025, Reiterated its Buy rating but revised its target price to $120 from $100 previously.
On July 10, 2025, KeyBanc Capital Markets Upgraded its rating to Overweight which previously was Sector Weight but kept the price unchanged to $115.
Loop Capital Upgraded its Hold to Buy on June 17, 2025, while the target price for the stock was maintained at $100.
Insider Transactions:
Also, insider trades can serve as a great indicator of what management thinks about the future direction of a stock’s price. A recent insider transaction in this stock occurred on Aug 15 ’25 when Jedda Dan sold 3,000 shares for $89.07 per share. The transaction valued at 267,210 led to the insider holds 73,132 shares of the business.
DANIEL JEDDA bought 3,000 shares of ROKU for $267,210 on Aug 15 ’25. On Aug 11 ’25, another insider, Wood Anthony J., who serves as the CEO and Chairman BOD of the company, sold 25,000 shares for $82.42 each. As a result, the insider received 2,060,587 and left with 16,441 shares of the company.
Valuation Measures:
Investors should consider key stock statistics when deciding whether to invest or divest. In the wake of the recent closing price, ROKU now has a Market Capitalization of 13082993664 and an Enterprise Value of 11396842496. For the stock, the TTM Price-to-Sale (P/S) ratio is 2.98 while its Price-to-Book (P/B) ratio in mrq is 5.05. Its current Enterprise Value per Revenue stands at 2.593 whereas that against EBITDA is 79.724.
Stock Price History:
The Beta on a monthly basis for ROKU is 2.05, which has changed by 0.4146886 over the last 52 weeks, in comparison to a change of 0.14064062 over the same period for the S&P500. Over the past 52 weeks, ROKU has reached a high of $104.96, while it has fallen to a 52-week low of $52.43. The 50-Day Moving Average of the stock is 2.75%, while the 200-Day Moving Average is calculated to be 14.79%.
Shares Statistics:
ROKU traded an average of 3.81M shares per day over the past three months and 3666400 shares per day over the past ten days. A total of 130.25M shares are outstanding, with a floating share count of 129.27M. Insiders hold about 12.26% of the company’s shares, while institutions hold 74.57% stake in the company. Shares short for ROKU as of 1753920000 were 6692697 with a Short Ratio of 1.76, compared to 1751241600 on 7953213. Therefore, it implies a Short% of Shares Outstanding of 6692697 and a Short% of Float of 6.0700003.
Earnings Estimates
The dynamic stock of Roku Inc (ROKU) is currently being evaluated by a team of 9.0 analysts, each contributing to its current rating.The consensus estimate for the next quarter is $0.21, with high estimates of $0.32 and low estimates of $0.14.
Analysts are recommending an EPS of between $0.31 and $0.12 for the fiscal current year, implying an average EPS of $0.19. EPS for the following year is $0.78, with 9.0 analysts recommending between $1.07 and $0.38.
Revenue Estimates
It is expected that $90B in revenue will be generated in the current quarter, according to 25 analysts. It ranges from a high estimate of $1.21B to a low estimate of $1.2B. As of the current estimate, Roku Inc’s year-ago sales were $1.06BFor the next quarter, 25 analysts are estimating revenue of $1.32B. There is a high estimate of $1.35B for the next quarter, whereas the lowest estimate is $1.31B.
A total of 27 analysts have provided revenue estimates for ROKU’s current fiscal year. The highest revenue estimate was $4.69B, while the lowest revenue estimate was $4.65B, resulting in an average revenue estimate of $4.66B. In the same quarter a year ago, actual revenue was $4.11BBased on 29 analysts’ estimates, the company’s revenue will be $5.22B in the next fiscal year. The high estimate is $5.31B and the low estimate is $5.06B.