For those aiming to surpass market returns, the art of stock picking is crucial. Making wise choices in stocks can greatly enhance your overall wealth.
Roku Inc (NASDAQ: ROKU) closed the day trading at $87.51 down -0.66% from the previous closing price of $88.09. In other words, the price has decreased by -$0.66 from its previous closing price. On the day, 2.96 million shares were traded. ROKU stock price reached its highest trading level at $88.7 during the session, while it also had its lowest trading level at $86.2501.
Ratios:
For a better understanding of ROKU, let’s look at its different ratios. It provided that stocks Price–to–Cash (P/C) ratio for the trailing twelve months (TTM) is standing at 5.72 whereas its Price-to-Free Cash Flow (P/FCF) for the term is 49.32. For the most recent quarter (mrq), Quick Ratio is recorded 2.74 and its Current Ratio is at 2.84. In the meantime, Its Debt-to-Equity ratio is 0.22 whereas as Long-Term Debt/Eq ratio is at 0.19.
Upgrades & Downgrades
In addition, analysts’ ratings and any changes thereto give investors an idea of the stock’s future direction. In the most recent recommendation for this company, Pivotal Research Group on August 01, 2025, Reiterated its Buy rating but revised its target price to $120 from $100 previously.
On July 10, 2025, KeyBanc Capital Markets Upgraded its rating to Overweight which previously was Sector Weight but kept the price unchanged to $115.
Loop Capital Upgraded its Hold to Buy on June 17, 2025, while the target price for the stock was maintained at $100.
Insider Transactions:
The insider trade also gives investors a glimpse into the future direction of stock prices, which can be beneficial to investors. A recent insider transaction in this stock occurred on Aug 11 ’25 when Wood Anthony J. sold 25,000 shares for $82.42 per share. The transaction valued at 2,060,587 led to the insider holds 16,441 shares of the business.
THE WOOD REVOCABLE TRUST U/A D bought 25,000 shares of ROKU for $2,080,250 on Aug 11 ’25. On Aug 04 ’25, another insider, Banks Matthew C., who serves as the VP, Corp Controller & CAO of the company, sold 3,360 shares for $85.05 each. As a result, the insider received 285,768 and left with 5,195 shares of the company.
Valuation Measures:
Investors should consider key stock statistics when deciding whether to invest or divest. In the wake of the recent closing price, ROKU now has a Market Capitalization of 12892937216 and an Enterprise Value of 11206786048. For the stock, the TTM Price-to-Sale (P/S) ratio is 2.93 while its Price-to-Book (P/B) ratio in mrq is 4.98. Its current Enterprise Value per Revenue stands at 2.55 whereas that against EBITDA is 78.395.
Stock Price History:
The Beta on a monthly basis for ROKU is 2.05, which has changed by 0.49385452 over the last 52 weeks, in comparison to a change of 0.16461086 over the same period for the S&P500. Over the past 52 weeks, ROKU has reached a high of $104.96, while it has fallen to a 52-week low of $52.43. The 50-Day Moving Average of the stock is 2.32%, while the 200-Day Moving Average is calculated to be 13.45%.
Shares Statistics:
Over the past 3-months, ROKU traded about 3.76M shares per day on average, while over the past 10 days, ROKU traded about 5474800 shares per day. A total of 130.25M shares are outstanding, with a floating share count of 129.27M. Insiders hold about 12.26% of the company’s shares, while institutions hold 71.70% stake in the company. Shares short for ROKU as of 1753920000 were 6692697 with a Short Ratio of 1.78, compared to 1751241600 on 7953213. Therefore, it implies a Short% of Shares Outstanding of 6692697 and a Short% of Float of 6.0700003.
Earnings Estimates
The stock of Roku Inc (ROKU) is currently being evaluated by 9.0 analysts who are actively contributing to its market rating.The consensus estimate for the next quarter is $0.21, with high estimates of $0.32 and low estimates of $0.14.
Analysts are recommending an EPS of between $0.31 and $0.12 for the fiscal current year, implying an average EPS of $0.19. EPS for the following year is $0.78, with 9.0 analysts recommending between $1.07 and $0.38.
Revenue Estimates
25 analysts predict $1.21B in revenue for the current quarter. It ranges from a high estimate of $1.21B to a low estimate of $1.2B. As of the current estimate, Roku Inc’s year-ago sales were $1.06BFor the next quarter, 25 analysts are estimating revenue of $1.32B. There is a high estimate of $1.35B for the next quarter, whereas the lowest estimate is $1.31B.
A total of 27 analysts have provided revenue estimates for ROKU’s current fiscal year. The highest revenue estimate was $4.69B, while the lowest revenue estimate was $4.65B, resulting in an average revenue estimate of $4.66B. In the same quarter a year ago, actual revenue was $4.11BBased on 29 analysts’ estimates, the company’s revenue will be $5.22B in the next fiscal year. The high estimate is $5.31B and the low estimate is $5.06B.
