Investors with the goal of beating the broader market often turn to stock selection. Strategic choices in individual stocks can have a profound impact on your wealth.
As of close of business last night, Roku Inc’s stock clocked out at $108.86, down -1.31% from its previous closing price of $110.3. In other words, the price has decreased by -$1.31 from its previous closing price. On the day, 3.27 million shares were traded. ROKU stock price reached its highest trading level at $113.625 during the session, while it also had its lowest trading level at $108.49.
Ratios:
To gain a deeper understanding of ROKU’s stock, we examine its different ratios. It provided that stocks Price–to–Cash (P/C) ratio for the trailing twelve months (TTM) is standing at 6.99 whereas its Price-to-Free Cash Flow (P/FCF) for the term is 53.48. For the most recent quarter (mrq), Quick Ratio is recorded 2.62 and its Current Ratio is at 2.73. In the meantime, Its Debt-to-Equity ratio is 0.21 whereas as Long-Term Debt/Eq ratio is at 0.17.
On January 05, 2026, Arete Upgraded its rating to Buy which previously was Neutral but kept the price unchanged to $132.
Morgan Stanley Upgraded its Underweight to Overweight on December 16, 2025, while the target price for the stock was maintained at $135.
Insider Transactions:
Investing in insider trades can also provide an investor with insight into how management views future stock prices. A recent insider transaction in this stock occurred on Jan 02 ’26 when Banks Matthew C. sold 729 shares for $109.04 per share. The transaction valued at 79,490 led to the insider holds 5,825 shares of the business.
HUNT NEIL D sold 2,000 shares of ROKU for $217,966 on Jan 02 ’26. The Director now owns 7,782 shares after completing the transaction at $108.98 per share. On Jan 02 ’26, another insider, Neil Hunt, who serves as the Director of the company, bought 2,000 shares for $108.98 each.
Valuation Measures:
Investors should consider key stock statistics when deciding whether to invest or divest. In the wake of the recent closing price, ROKU now has a Market Capitalization of 16084258816 and an Enterprise Value of 14282275840. For the stock, the TTM Price-to-Sale (P/S) ratio is 3.54 while its Price-to-Book (P/B) ratio in mrq is 6.13. Its current Enterprise Value per Revenue stands at 3.144 whereas that against EBITDA is 82.118.
Stock Price History:
The Beta on a monthly basis for ROKU is 1.99, which has changed by 0.39285266 over the last 52 weeks, in comparison to a change of 0.1877265 over the same period for the S&P500. Over the past 52 weeks, ROKU has reached a high of $116.66, while it has fallen to a 52-week low of $52.43. The 50-Day Moving Average of the stock is 4.98%, while the 200-Day Moving Average is calculated to be 23.26%.
Shares Statistics:
It appears that ROKU traded 3.03M shares on average per day over the past three months and 2156960 shares per day over the past ten days. A total of 130.80M shares are outstanding, with a floating share count of 129.82M. Insiders hold about 12.14% of the company’s shares, while institutions hold 76.18% stake in the company. Shares short for ROKU as of 1765756800 were 7023791 with a Short Ratio of 2.31, compared to 1763078400 on 5878021. Therefore, it implies a Short% of Shares Outstanding of 7023791 and a Short% of Float of 6.34.
Earnings Estimates
The stock of Roku Inc (ROKU) is currently being evaluated by 7.0 analysts who are actively contributing to its market rating.The consensus estimate for the next quarter is $0.02, with high estimates of $0.12 and low estimates of -$0.07.
Analysts are recommending an EPS of between $0.42 and $0.25 for the fiscal current year, implying an average EPS of $0.32. EPS for the following year is $1.23, with 7.0 analysts recommending between $1.47 and $0.87.
Revenue Estimates
In . The current quarter, 25 analysts expect revenue to total $1.35B. It ranges from a high estimate of $1.36B to a low estimate of $1.35B. As of . The current estimate, Roku Inc’s year-ago sales were $1.2BFor the next quarter, 25 analysts are estimating revenue of $1.16B. There is a high estimate of $1.19B for the next quarter, whereas the lowest estimate is $1.12B.
A total of 28 analysts have provided revenue estimates for ROKU’s current fiscal year. The highest revenue estimate was $4.71B, while the lowest revenue estimate was $4.69B, resulting in an average revenue estimate of $4.7B. In the same quarter a year ago, actual revenue was $4.11BBased on 27 analysts’ estimates, the company’s revenue will be $5.33B in the next fiscal year. The high estimate is $5.52B and the low estimate is $5.1B.
