Deeper Dive: Understanding Roku Inc (ROKU) Through its Various Ratios

Kevin Freeman

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The price of Roku Inc (NASDAQ: ROKU) closed at $103.84 in the last session, up 0.26% from day before closing price of $103.57. In other words, the price has increased by $0.26 from its previous closing price. On the day, 2.87 million shares were traded. ROKU stock price reached its highest trading level at $105.4512 during the session, while it also had its lowest trading level at $103.0.

Ratios:

We take a closer look at ROKU’s different ratios to gain a better understanding of the stock. It provided that stocks Price–to–Cash (P/C) ratio for the trailing twelve months (TTM) is standing at 6.79 whereas its Price-to-Free Cash Flow (P/FCF) for the term is 58.53. For the most recent quarter (mrq), Quick Ratio is recorded 2.74 and its Current Ratio is at 2.84. In the meantime, Its Debt-to-Equity ratio is 0.22 whereas as Long-Term Debt/Eq ratio is at 0.19.

Upgrades & Downgrades

In addition, analysts’ ratings and any changes thereto give investors an idea of. The stock’s future direction. In the most recent recommendation for this company, Pivotal Research Group on August 01, 2025, Reiterated its Buy rating but revised its target price to $120 from $100 previously.

On July 10, 2025, KeyBanc Capital Markets Upgraded its rating to Overweight which previously was Sector Weight but kept the price unchanged to $115.

Loop Capital Upgraded its Hold to Buy on June 17, 2025, while the target price for the stock was maintained at $100.

Insider Transactions:

An investor can also benefit from insider trades by learning what management is thinking about the future direction of stock prices. A recent insider transaction in this stock occurred on Oct 01 ’25 when Collier Charles sold 112,961 shares for $105.00 per share. The transaction valued at 11,860,905 led to the insider holds 200 shares of the business.

CHARLES COLLIER bought 112,961 shares of ROKU for $11,861,090 on Oct 01 ’25. On Sep 18 ’25, another insider, Wood Anthony J., who serves as the CEO and Chairman BOD of the company, sold 25,000 shares for $100.00 each. As a result, the insider received 2,500,000 and left with 0 shares of the company.

Valuation Measures:

Investors should consider key stock statistics when deciding whether to invest or divest. In the wake of the recent closing price, ROKU now has a Market Capitalization of 15298812928 and an Enterprise Value of 13572915200. For the stock, the TTM Price-to-Sale (P/S) ratio is 3.48 while its Price-to-Book (P/B) ratio in mrq is 5.91. Its current Enterprise Value per Revenue stands at 3.088 whereas that against EBITDA is 94.947.

Stock Price History:

The Beta on a monthly basis for ROKU is 2.17, which has changed by 0.36829627 over the last 52 weeks, in comparison to a change of 0.16766965 over the same period for the S&P500. Over the past 52 weeks, ROKU has reached a high of $105.11, while it has fallen to a 52-week low of $52.43. The 50-Day Moving Average of the stock is 10.96%, while the 200-Day Moving Average is calculated to be 28.24%.

Shares Statistics:

According to the various share statistics, ROKU traded on average about 3.58M shares per day over the past 3-months and 3215250 shares per day over the past 10 days. A total of 130.25M shares are outstanding, with a floating share count of 129.30M. Insiders hold about 12.24% of the company’s shares, while institutions hold 74.95% stake in the company. Shares short for ROKU as of 1757894400 were 9123083 with a Short Ratio of 2.55, compared to 1755216000 on 10137745. Therefore, it implies a Short% of Shares Outstanding of 9123083 and a Short% of Float of 8.270001.

Earnings Estimates

. The current rating of Roku Inc (ROKU) is the result of assessments by 9.0 analysts actively engaged in evaluating its market dynamics.The consensus estimate for the next quarter is $0.21, with high estimates of $0.32 and low estimates of $0.14.

Analysts are recommending an EPS of between $0.31 and $0.12 for the fiscal current year, implying an average EPS of $0.19. EPS for the following year is $0.79, with 9.0 analysts recommending between $1.07 and $0.38.

Revenue Estimates

According to 26 analysts,. The current quarter’s revenue is expected to be $1.21B. It ranges from a high estimate of $1.22B to a low estimate of $1.2B. As of. The current estimate, Roku Inc’s year-ago sales were $1.06BFor the next quarter, 26 analysts are estimating revenue of $1.32B. There is a high estimate of $1.35B for the next quarter, whereas the lowest estimate is $1.31B.

A total of 28 analysts have provided revenue estimates for ROKU’s current fiscal year. The highest revenue estimate was $4.7B, while the lowest revenue estimate was $4.64B, resulting in an average revenue estimate of $4.66B. In the same quarter a year ago, actual revenue was $4.11BBased on 28 analysts’ estimates, the company’s revenue will be $5.23B in the next fiscal year. The high estimate is $5.31B and the low estimate is $5.06B.

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